Faith Based InvestingMission StatementSeminarsRadio ShowResourcesOur AssociatesClient ServicesCareer Oppertunities for YouContact Us




The Process- Foundations

Our President, Mark Minnella, has drawn much of his inspiration for investment
management from the Bible, often quoting Matthew 10:16 as a guidline for the
multidiscipline approach of Integrity Investors,LLC money management programs.
"Mathew 10:16 , Behold I send you forth as sheep in the midst of wolves:

by ye therefore wise as serpents and harmless as doves."

According to Mark, "If we are only harmless as a dove we may very well get eaten
alive by the wolves of the world. If we are only wise as a serpent then we may end
up hurting others. The key I find in these verses is to balance both in our lives. We
need the tools and wisdom to understand how to develop a portfolio, to manage investme
nts that correlate with our objectives, personality and time horizons. This utilization
of wordly knowledge, understanding how money works, is the "being wise as a serpent"
part of the formula.

We also need to be aware of the impact our investments have in our lives and the lives
of others. By being conscious of what we are participating in and supporting with our
investment dollars we can choose the investment products that don't compromise our
personal beliefs, that don't harm others. Utilizing care and compassion is the "being
harmless as a dove" part of the formula.

The Process- A Deeper Look

Sucessful investing depends on the type of investments such as stocks,bonds, etc.,
when you invest, and the duration of the investment. Holding an investment too long, or
or not long enough, cna make the difference between a handsome gain and an ugly loss.

We begin by analyzing the broad stock market to determine whether we should be on offense
or defense. We then use our asset class and sector indicators to determine which sectors
assets classes have favored status. With this information we narrow our pool of inventory
created. Finally we analyze this inventory on a technical basis to determine relative
strength, and positive trend.

We believe the use of technical and fundemental analysis in the development of management
of your portfolio gives you the benefit of the best of both worlds. Fundamental analysis
is used to identify strong companies. It tells us WHAT to buy. Technical analysis is
just as important, identifying buy and sell oppertunities. It tells us WHEN to buy.

© 2006 Integrity Investors, LLC.™ All Rights Reserved
Mark Minnella is a Registered Representative of and Securities are offered through WFG Investments, Inc,
Member NASD and SIPC Integirty Investors, LLC is not affiliated with WFG Investments, Inc,